Reporter Stephen Baker gets down with the latest tech fad, with “Why Twitter Matters”:
The key question today isn’t what’s dumb on Twitter, but instead how a service with bite-size messages topping out at 140 characters can be smart, useful, maybe even necessary. Here’s why I’m looking. In the last few months, the traffic on Twitter has exploded, growing far beyond its circles of bleeding-edge tech enthusiasts and hard-core social networkers.
Baker even turned to the Twitter community and asked the following questions (he gots hundreds of 140 character responses):
- Is Twitter a fad, a feature, or a growing giant?
- How are businesses using Twitter?
- What is Twitter worth?
- A fourth question, implicit in the whole exercise: Should we all be Twittering?
Be the Change, Inc. has already decided for ourselves that we should, because Twitter is a cool little tool for helping build community and a movement for change. And if you have an account or create an account, you can follow us.
Does this look familiar? (It will…)
Tags: Business Week, Twitter
